According to Legmark’s report, nearly two-thirds of law firms have average ratings of less than 50 out of 100, with only a few firms in the top 200 getting scores that might be considered “compliant.”
The ‘Core Web Vitals‘ algorithm will be implemented in May 2021, and this is the first time Google has provided some advance notice of the update, allowing people to make the necessary improvements before being punished in two months. Since the rollout is planned to improve the user experience, it’s important that businesses don’t neglect the changes.
With almost two-thirds of law firms scoring less than 50/100 most are not compliant with Google’s new guidelines. Check your law firm’s score here: https://t.co/CIIoZYH2Bt #legaldigital200 pic.twitter.com/yVXKE5P6rQ— Legmark (@thelegmark) March 26, 2021
Websites that do not comply with the most recent Google guidelines could be dropped down the rankings pages, resulting in fewer visitors to the site and a drop in enquiries.
Legmark aims to help businesses in being compliant with core web vitals. The agency has made the data it gathers from the top 200 law firms and will be updated regularly. This data would then be used to facilitate firms in resolving any problems that may have arisen prior to the algorithm’s release in May.
With this in mind, the position of a wills and probate website on a search engine – whether a company or sole practitioner – may have a big effect on whether they can receive business. Consider this: when you Google for a service, do you find that the choices appear on different pages?